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Everybody Loves Elixir V2

We don’t like to brag, but we’re really pretty proud of ELIXIR V2. In case you don’t already know (where HAVE you been?), ELIXIR V2 is our highly-concentrated leave-in conditioner and prep cream. Developed for use in-salon and at home between appointments, it enhances the effects of the INNOluxe in-salon treatment so that the luxury lasts longer. Or to put it...

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Trend Alert: Neon Strips

Neon hair? Hell yeah!  Let’s put hair colour’s latest trend under the spotlight… meet neon strips. For months now, neons have been huge news Unless you’ve been hiding under a rock, you’ll know that those brightest of colours are no longer just the domain of the highlighter pens on our desks or the odd hi-viz jacket. From fashion and accessories...

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Social Media Secrets: Top Tips For Salons

As if you didn’t already know, social media is a HUGE part of the hair industry today, so we’re here with a few tips and tricks we’ve picked up along the way. Social media is a whole other skill for stylists and colourists to master, so it’s no surprise that plenty of salons struggle with where to start. Casey Coleman,...

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