Homecare Products
Not Just for use at home
The luxurious Shampoos, Conditioners, and Masks from the #Saved and PLATINUM range are formulated to be used in-salon and at-home. The PLATINUM range keeps blondes cool while the #Saved range enhances and protects all hair colours. They both nourish and strengthen the hair, giving it a brilliant shine and silky softness.
The #SAVED Range
designed to enhance the vibrancy and protect all hair colours, as well as adding our signature shine and silky softness. They maintain colour for longer, and pack a nourishing, strengthening and hydrating punch at the same time!
#SAVED Shampoo
#SAVED Shampoo uses babassu seed oil and safflower to enhance colour and lock it in for longer. It’s formulated to be free of sodium chloride, sulphates and parabens, making it super-kind to hair.
#SAVED Conditioner
locks in colour thanks to the power of corn and rapeseed extracts.
#SAVED Mask
uses baobab protein, corn and rapeseed extracts to lock in and enhance colour, and is packed with argan oil, olive oil, macadamia oil and avocado oil to leave hair super soft, shiny and silky.
The PLATINUM Range
This is a massive leap forward for keeping blonde tones just as you want them. This super-sumptuous toning range is formulated to be used both in-salon and at home, keeping those blonde shades cool and leaving the hair strong, soft and shiny.
PLATINUM Shampoo
formulated with soybean, glycerin, vitamin B5 and betaine to strengthen, hydrate, thicken and add that signature INNOluxe shine. Its deep purple colour neutralises the yellow pigments that can be exposed in hair that’s been lightened, and as you’d expect, this shampoo is free from sulphates and sodium chloride (salt) which can strip so much goodness from hair.
PLATINUM Conditioner
super lightweight, blending camelina, olus and rice bran oil with murumuru and capuacu butters to nourish, strengthen, moisturise and add shine. It gently neutralises yellow pigments in the hair by using violet tones, leaving your blonde cool, clean and nourished.
PLATINUM Mask
Argan oil, wheat proteins, murumuru and capuacu butters power the deeply nourishing PLATINUM Mask. A sumptuous deep blue in tone, this mask completes the PLATINUM range by neutralising orange and yellow pigments and sealing the hair full of nourishing goodness.